Monday 21 October 2013

light bullsheeeyat.

saw an ad earlier today about 4G lite.

it pretty much means they offer you
a much faster connection as compared to 3G.
so it's been labeled as 4G.

...only it ISN'T, since it's 4G lite.

which means it isn't 3G but isn't exactly 4G either.
which makes no sense to me because why offer something
which doesn't give you what it is intended to in the first place?

it's like diet coke. or anything labeled as "light".

i think that concept would work fine as an employer.
round up your underpaid employees,
and tell them to do lotsa work, but label it 'light work'.

then offer them 'light salaries' and 'light job satisfaction'
and 'light compensation' and 'light recognition'
and 'light work-life balance' and...

i'd better stop here. let's call this a 'light rant', shall we?

No comments:

Post a Comment